ETWEB - Eye Tracking for The Web as a co-located event at the ACM Symposium on Eye Tracking Research & Applications, ETRA 2020, June 2-5, 2020 in Stuttgart, Germany. http://etra.acm.org/2020/etweb.html Important Dates February 15 - Paper submission March 10 - Feedback March 15 - Rebuttals March 22 - Decisions April 2 - Camera Ready Scope The Web offers rich information and services that have considerable impact on our daily lives. Enhancing the usability and the accessibility of Web interaction are relevant areas of research to make the Web more useful for end-users. ETWEB will cover topics that are related to Web (interface semantics extraction, interaction adaptation, etc.) and eye tracking (attention visualization, crowdsourcing, etc.). We particularly welcome submissions that address the following topics with an emphasis on the relationship between eye tracking and the Web: Web site usability analysis techniques using eye movement data Standardized metrics for evaluating interactions and usability Enable usability optimization with eye tracking on highly dynamic Web content Enhance the user experience in the Web by enabling an easy and complete understanding of a user and her behavior Understanding eye-tracking data for re-engineering Web pages Gaze data visualization on Web stimulus Analyzing Web search and browsing behaviors through gaze pattern Social media browsing behavior analysis Correlating mouse clicks and gaze data with Web browsing behavior Gaze-based Web usability studies via crowdsourcing approaches Corpus of eye tracking ground truth data on Web pages Eye tracking interaction techniques to assist people with disabilities Multimodal interaction with Web (gaze, mouse, voice, touch, EEG, etc.) Interactive annotation of gaze and Web stimulus data Techniques to integrate eye gaze as an input element in Web development Reports of eye tracking studies evaluating Web accessibility and usability Submission Authors are invited to submit their work complying with the ETRA short and long paper format http://etra.acm.org/2020/cfp.html. Long papers (6-8 pages) encourage more matured research with evaluation results. Short papers (2-4 pages) encourage work in progress, demo papers, and also position papers identifying the challenges of gaze-based Web interaction and analysis. References do not count to page limit. Papers should be submitted electronically in PDF format to ETWEB over the ETRA Precision Conference System (PCS) https://new.precisionconference.com/user/login?society=etra submission system. At least one author of each accepted ETWEB paper must register for the ETRA conference. Organizers Chandan Kumar, University of Koblenz, Germany Raphael Menges, University of Koblenz, Germany Yeliz Yeşilada, METU Northern Cyprus Campus